StudioFeed.

A place for music + technology

SIM Building Front

From the ground Up

StudioFeed was born out of a belief that music and creativity need to be at the forefront of society. It is a social venture that supports independent music through technology development, content creation, and community engagement. It operates through physical and virtual space, and is made up of a cross-disciplinary team of artists, engineers, filmmakers, entrepreneurs, academics, designers, and other stakeholders of independent arts.

VISION

STUDIOFEED is a grassroots vision that works for the liberation of sound and the creation of deeper connections to music. It sustains the creation and dissemination of independent music in both physical and virtual space., and the sensory enhancement of the music experience itself. It embodies parallel projects that are technological, social, and infrastuctural in nature. Central to this shared vision is the love of music, and the recognition of its communicative and transformative powers.

A CREATIVE ECOSYSTEM

StudioFeed is a space that will:
-Incubate Music & Technology ‘start-ups’ that feed back into the cause-based StudioFeed mission.
-Provide access to studio/collaboration spaces with broadcast capabilities and support staff.
-Produce events and content consistent with the StudioFeed mission.

A MATTER OF URGENCY

Music continues to be dominated by short term thinking, corporate co-option, and unsustainable business models. StudioFeed provides an alternate model, one based on liberating music from the prescriptions of the market, and empowering voices in art and technology to truly shape the future of music. StudioFeed considers Music to be one of mankind’s greatest achievements, and one of our most significant means of communication. Preserving these traditions, and reinforcing its foundations for growth and evolution, is at the very core of this movement.

Structure

StudioFeed is a grassroots model centered on partnerships and collaboration with varied stakeholders. The 2 main resources StudioFeed draws on are:

1_Technology - Developing technologies that provide a deeper connection to Music & Sound.
2_Community - Developing meaningful partnerships and collaborations.

A DIVERSE TEAM

StudioFeed is a collective of like-minded individuals and organizations, artists and engineers, profes- sionals and students. The diversity that comprises the StudioFeed team reflects a widely-aknowledged need to reinvigorate the independent music ecosystem of our cities. These varied disciplines represent a constantly expanding network that is equally and wholeheartedly invested in the elemental language of music.

Theory of Change Web

Theory of Change

Theory of Change Flowchart

Technology

StudioFeed’s pilot technological venture is SubPac immersive audio systems. SubPac will generate revenue in the marketplace to fund operations of StudioFeed, and is considered the first of many emergent technologies incubated at StudioFeed.

Wired Logo

“Transforming a piece of music into a full body experience.”

Vice Logo

“The future of music listening.”

Tech Partnerships

Peugeot Fractal

PEUGEOT FRACTAL

Fallout 4 Subpac

FALLOUT 4 CO-BRAND

Jurassic World Subpac

JURASSIC WORLD

SubPac has lead the way in expanding and diversifying its influence. Technological innovation at StudioFeed will be invigorated by an expanding network in Gaming, VR, Film, Automotive, and innumerable other applications of immersive audio.

Experiential Design

Experiential Design

StudioFeed will launch parallel projects that bring immersive experiences to a global audience, bringing tactile audio and immersive visuals into an expanding family of physical structures.

Forging a Community

Forging a Community

A growing network of artist and activist support has contributed to the influence of StudioFeed. In order to nourish the independent music voice, we continue to connect to local music ecosystems and a mosaic of diverse stakeholders - Artists, Academia, Technologists, Activists, Entrepreneurs, Designers, and other supporters - all invested in the continuity of genuine music.

Media and Broadcast

The in-house creation and dissemination of content provides a platform for independent music, art & design, and social activism. With over 100 videos already produced, StudioFeed will continue to increase its audience share through the documentation and promotion of true creative voices.

StudioFeed Toronto

StudioFeed

StudioFeed Toronto, our first location since 2013, continues to unite its local music ecosystem through music-focused events and initiatives at the intersection of Artistic, Social, and Technological innovation. Our largest annual event, Sound in Motion, brings international artists, panel discussions, technology workshops, and a film festival to the Toronto community, and across multiple sites in the city.

  • STUDIOFEED TORONTO IN NUMBERS:
  • 1 ANNUAL FESTIVAL (SOUND IN MOTION)
  • 20+ ANNUAL SPECIAL EVENTS
  • 60+ IN HOUSE VIDEOS CREATED
  • 100+ RADIO SHOWS BROADCAST

StudioFeed: The Space

StudioFeed: The Space

THE PUBLIC ENTRANCE

This is the portal, the conduit between the city and StudioFeed. It is always inviting, informing, and engaging. Featuring an interactive calendar as well as a projection wall, it will serve as a means of connecting to events and happenings across the city, as well as what is occurring within the space itself.

StudioFeed: The Space

A SPACE OF EXCHANGE

This is a space of connectivity and awareness. Revealed to the public street, new audio and VR technologies will find a rightful venue. As a space for rotating vendors and manufacturers to demonstrate and educate, it will bridge local industry to a knowing public. Listening stations will allow for exposure of independent music to a larger audience, something also propagated by onsite livestream radio, featuring broadcasts of and interviews with emerging and established artists and other stakeholders of independent art.

StudioFeed: Central Hall

THE CENTRAL HALL

A central, flexible space will allow for a multitude of exchanges based around the art of music. This is a space of creativity, education, and advocacy. It is the empty canvas for human connection and the exchange of experience. Concerts, panel discussions, seminars, screenings, all serve to empower and unite the independent music ecosystem. The central space also transforms, and becomes one of social gathering and performance. Recognizing the strong bonds formed through a common love of music, this space will foster physical and virtual relationships across multiple groups and musical genres.

StudioFeed: Central Hall

TECHNOLOGY INCUBATION AND ENTREPRENEURSHIP

Acknowledging the unpredictable yet ground-breaking results of cross-disciplinary and collaborative work, the space will foster dynamic and self-driven initiatives in the technology sector. As the “nerve centre” this series of spaces seeks to bring groups and individuals together in the conception, planning, and execution of sustainable music-based projects.

Recording Studio

RECORD

Recording Studio

PERFORM

Recording Studio

BROADCAST

SPACES OF COLLABORATION

The Recording Studios contain the lifeblood of the space’s creative energy. As places of cross-disciplinary production, they constitute a crucial service to artistic growth and self-determination.

PROGRESS

StudioFeed Timeline

Business Model

StudioFeed builds directly into the business model of its spinoffs, establishing revenue streams that give back to the array of social inititaves launched from our space. This is our definition of a sustainable business: one that can contribute vital resources to the ecosystem it thrives off. StudioFeed will sustain itself through:

- Internal operations include space rental, venue rental, sponsorship of like-minded individuals/tech companies, and the retail space within.

- Equity positions (ownership) in the companies it launches will provide added capital for growth into other cities, and additional programs. StudioFeed will implement social venture models for all the technologies it launches. Every technology will be linked to a cause where a threshold % of its profits will go to serve its community. StudioFeed owns a percentage of the first company that was incubated inside it - SubPac. In this case a percentage of profits will be donated to existing non-profits that work with marginalized youth, and in bringing the power of music to deaf/hard-of-hearing communities.

THE ASK / USE OF FUNDS

We are raising $10 million from founding funders towards the creation of 3 StudioFeed locations in the US.

This initial amount will fund these three locations for a period of 4 years, during which for-profit as well as social ventures launched within our walls will work towards the financial autonomy and profitability of StudioFeed. We are seeking founding contributions of $ 1 million for a founding funder title and a board seat; $500k for a founding funding title and $250k for a city specific lead funder.

StudioFeed Timeline